For your marketing to work, you need your prospective clients to know that you are ready, willing and able to service their needs. The challenge here, is that many small business owners only demonstrate 2 out of those 3 requirements. Here’s what I see time and again with small business marketing:
???????????????????????????????????? What message did you deliver to your prospects and clients with your last message via: Email Blog Text Message Email Blast Tweet FaceBook Posting ???????????????????????????????????? You only have one chance to make a fantastic 1st Impression…how is yours???
IS YOUR BUSINESS MAKING THE PROGRESS YOU WANT??? If not you might want to consider this: If the engine in your car stops working on the highway today, will you push your car everywhere you want to go? NO! You need to fix your car’s engine. If your business is not generating the inquiries and business you need, the solution is not to push more ineffective marketing onto people. You need to fix your marketing engine! Most small businesses owners I meet are marketing by doing the wrong things very poorly.
When it comes to internet marketing, there are things that you simply need to avoid so that you will not waste your time. Unfortunately, these are very common mistakes and if you are able to avoid these, you will be able to have an edge on your competition. If you are serious about being a successful internet marketer, then you need to focus on these mistakes and to remember to avoid them.
Share On Your Facebook Wall As simple as this may sound, this is something that will certainly get instant traffic to your site. Though it may not be a lot, it is certainly a good start. Twitter Contest If you are able to start a contest on Twitter, this will definitely get some attention towards your website with ReTweets. YouTube Video Post videos and have them link back to your site. This will add more sources of traffic and will also be a platform for viral video marketing. Viral Video Marketing If you are able to think of a unique […]
Building a list of thousands may seem daunting and impossible, but it’s something that can really happen if you know exactly what to do. The truth is that list building is easy to do, can be set up quickly, and can make you lots of cash if you know how to treat your subscribers. Below, I’ll be teaching you how to build a list of thousands within a few months. How to build a list of thousands: An effective squeeze page The squeeze page is the most important thing to have. If it’s very boring, has bad content, or isn’t […]
Having an online newsletter could be a nice little way to build your subscribers and potentially sell products to them in the future. Online newsletters usually aren’t difficult to start up, as there are very few aspects that need to be completed. With just a few steps, you can be gaining plenty of subscribers within days. How to start your own online newsletter. The first thing you’ll need to do is sign up to an email marketing manager account to some of the best companies. There are companies like Aweber who can provide for you the service that you need […]
Pick up the phone instead… Email remains one of the primary ways that businesses communicate internally among their staff, and externally with their customers, suppliers and other stakeholders. However, make sure you recognize when email is losing its effectiveness. It’s easy to hide behind email when we don’t want to speak to a scary client or team member. I’ve been guilty of that as well when I have a million things going on. But sometimes a three minute conversation can clear up the confusion inherent in five days of back-and-forth email messages.
If you’re like me and you receive a lot of email, you can use folders to store messages from different people or clients. In most email programs, you can set up automatic rules (often called filters) that will place all messages from Joe into a specific folder. That way you can review all of the messages Joe sends over to you, reply to the ones that need attention, and not have to spend the time moving the messages from the inbox to another folder when you’re finished. All of the messages addressed to firstname.lastname@example.org, for example, go to a different […]
How many times have you felt that the person receiving your email just isn’t on the same page as you? A lot of times it’s literally true. You might be thinking that they are looking at one page on a website, when in fact they are looking at something completely different. I know I’ve been frustrated by this in the past. Simple pasting a link into an email is the best strategy. Again, it seems simple, but it can mean the difference between confusion and clarity. It’s also easy to do, and takes very little time. In your browser, simply […]