January 8, 2013

It`s your business; so it’s your choice

IS YOUR BUSINESS MAKING THE PROGRESS YOU WANT??? If not you might want to consider this: If the engine in your car stops working on the highway today, will you push your car everywhere you want to go?  NO! You need to fix your car’s engine. If your business is not generating the inquiries and business you need, the solution is not to push more ineffective marketing onto people. You need to fix your marketing engine! Most small businesses owners I meet are marketing by doing the wrong things very poorly.
January 7, 2013

IS YOUR BLOG ON YOUR WEBSITE???

The biggest mistake we see website owners make is in the utilization of “free services” to host your blog. These services are offered by many blog software companies as a lost-leader to gain your information and to sell you services! The best way to get the full benefit of your blog is to include the blog on your own website, under your own domain name!!!
November 3, 2012

SEO Basics That You Need To Understand

Understanding SEO basics is vital to ensure that you know how the search engines like Google and Yahoo Search work. When you know how they work, you’ll be able to get your websites, web 2.0 webpages, and all sorts of articles online ranking high on Google. One of the first things you need to know is that Google ranks websites based on what they scan through whenever they visit a site.
November 2, 2012

3 Benefits of Redesigning Your Business Website

The benefits of overhauling your business website are more than just cosmetic. Making changes to your site’s design, structure, and copywriting can help to improve your bottom line. Here are some of the main benefits of working with your webmaster on a website redesign.
November 2, 2012

3 Mistakes To Avoid In Internet Marketing

When it comes to internet marketing, there are things that you simply need to avoid so that you will not waste your time. Unfortunately, these are very common mistakes and if you are able to avoid these, you will be able to have an edge on your competition. If you are serious about being a successful internet marketer, then you need to focus on these mistakes and to remember to avoid them.
August 1, 2009

What are some of the most potent 'FREE ADVERTISING' areas or sites to promote a business?

Let me share with you the six methods that have been highly successful for me. First, let me explain. This is a good question but one that is hard to answer. There is no answer that fits all businesses in all situations! First of all, I am assuming that by “Free Advertising” you mean free of cost in money. As I mentioned in a previous blog, free or low cost marketing or advertising usually have a high cost in time and other resources. There is a trade off! There are many variables that could change what marketing methods you use. […]
February 16, 2009

Keep the blog on your website #2

Just as a follow up on Friday’s blog…. One of the big benefits I have found for having a blog is the new content added to your website on a regular basis.  If your blog is on another site (i.e. WordPress, etc), there will be no new content added to your site. Because my blog is on my website (www.GlobalMarketingPlus.com/blog) Google visits my website more often because it sees new content added on a regular basis!
February 13, 2009

Keep the blog on your website!

The biggest mistake I see website owners make is to use the free services to host your blog offered by many blog software companies. The best way to get the full benefits of your blog is to include the blog on your own website!
February 10, 2009

Strategy #10. Avoid Industry Jargon

One of the biggest mistakes companies make when writing copy for a site is using industry terms that normal customers don’t think to use.
February 10, 2009

Strategy #9. Reverse Archeology

Archeology, of course, is the systematic method to uncover artifacts from the past that have been buried or forgotten. What archeologists do is examine artifacts that were lost and buried, and draw conclusions about how life was lived hundreds or thousands of years ago. When people search online, it’s a lot like sifting through thousands of years of junk and broken pieces of pottery in order to find the one intact tablet that solves your mystery. If you’re like me, you often see a lot of non-relevant results returned when you do a web search. Google, as good as it […]